ArtistStatement2 - Sona
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To be a creative artist our greatest ambition is to help others appreciate the beauty and potential of any given space. My commitment to the process of creating visual arts pursues a balance of exploring my creativity while also incorporating a range of universally fascinating subject matters. A conversation should be able to naturally take place about a piece of artwork and unite people regardless of their zip code. Art, design and space should make people feel emotional and engage their cerebral process. That is the privilege of making visual art that works with in space designs that radiates and appeals to others is a wonder and gift to me.

One of the benefits of being a multidisciplinary artist is that we have the ability and freedom to use opposing elements such as colors, form, and a variety of mediums which creates a great contrast within the body of work. It has an intellectual and effective artistic context that depends solely on intrinsic form rather than on narrative content or pictorial representation and as such represents a form that itself is in clear contrast to traditional, representational art; it is one of the reasons why abstract art, pop art, figurative, etc. is such a subjective and admired form.

In my work, you’re suddenly thrust into a kaleidoscopic world of light, color, texture, and shape. There are continuously the effects of juxtaposition of different tones, depth, in the overall composition. Yet, the work leaves the beholder with the ability to compare certain bodies of work to other paintings that may be pop, street, figurative, dimensional, abstract, or mixed media art, but all in the same collection. There will always be some elements that standout in contrast to others, but overall contributing to one cohesive body of work.

Coming up with my slogan and mantra - Do Epic Shit – was combing all these narratives in the work to make an impact that encompasses all the above in one capsule. It’s now a brand to help fight adversity and the struggles of daily life that everyone can appeal to has been rewarding. The imagery in the designs have a lot of symbols, elements, shapes, that connects with you. This lifestyle statement has led to being be an agent for positive forward thinking that is action orientated, motivating, and a driven message has been uplifting for many people and communities. This provides the meaning of life and art for me while having the ability to inspire others as well thorough my creations.

To guarantee unique quality I rely on my intuition to guide my work so there is always an element of free spirited spontaneity in each piece. From the array of different colors from bold and bright to chromatic and muted to the variety of materials used, these factors give insight into the design I am trying to create for each piece or space. Working in mixed media is my favorite form because I find it challenging to work with several different mediums such as sand, wood, metal, dried flora and fauna, coffee beans, resin, soil, oil, precious metal leafing, spray paint, acrylics, etc. while making each piece a harmonious piece of artwork. Creating gives me the sensation of being able to indulge in elaborate visual fantasies while bringing them to reality. Without art, I have no voice to communicate to my audience with and it only enhances design, architecture and civil engineering.

While expanding the creative surface with new projects and concepts to approach public art, programming, designing, commercial, residential, hospitality, interior design, civil engineering, etc. Also, incorporating the experience of fine art with design is to help cultivate communities to have this divine intervention indoors and outdoors because this interaction should occur all the time. The need to build a larger audience of educating the masses of art appreciation is very much a personal and important topic. Having worked on public art projects I know that direct human contact with visual art makes an everlasting impactful experience through programming and creative thinking that shapes and redefine our lives.

Experience over the years has given SFA the tools, team, professionalism and skillset to create essentially anything that Sona envisions. My sole mission is to follow my interests in life and capture anything that evokes cognitive activity, emotion, creativity and inspiration for her audience and inevitably herself as well. Sona's approach to art is fearless, daring, sometimes gentle, and the content in the works has great depth, excellent composition, themes, linear structure, the highest quality of materials used, beautiful aesthetics qualities and cultural impact in the work that makes her craft superb.

Some of the artists that have been inspiring to SFA are Matisse, Picasso, Rothko, Koons, Sherman, Pollack, Dali, Basquiat, Richter, Rubens, Klee, Louise Bourgeois, Niki de Saint Phalle, Cezanne, Van Gogh, Monet, Johns, Rauschenberg, Baldessari, Chris Burdens, Frida Kahlo, and Beatrice Milhazes.

Art does not reproduce what we see. It makes us see. ~ Paul Klee

Carpe Diem -

Sona Fine Art
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